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    The time is now for the Land Rover BAR Academy as they represent Britain in the Red Bull Youth America's Cup

    The long months of preparation are almost at an end as seven of Britain's most talented and ambitious young sailors take on the world. The hand-picked team, including Neil Hunter, 22 year old from Scotland, who raced with Ben Ainslie in Land Rover BAR's America's Cup bid, will represent Britain in the Red Bull Youth America's Cup (RBYAC) starting on Monday 12th June on Bermuda's Great Sound. They will step

    Published 06:22 on 13 Jun 2017

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    Land Rover BAR will continue the journey to bring the Cup home

    Land Rover BAR's first Challenge for the America's Cup ended today on the Great Sound, Bermuda, at the Louis Vuitton America's Cup Playoff Semi-finals. Despite the team's consistency on the start-line, and the rapid pace of development of their race boat, the team finished the semi-final 5-2 down to Emirates Team New Zealand. A massive three race day concluded the Playoff Semi-Finals. The team sailed their race of the series,

    Published 09:21 on 9 Jun 2017

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    Land Rover BAR launch limited edition recycled ocean plastics supporter wristband

    Join the Band of Britain and support Land Rover BAR in our quest to #BringTheCupHome In 1851 an American yacht won the first ever America's Cup race around the Isle of Wight, and took away a trophy, sailing's premier international trophy. A trophy that Britain has never won in the ensuing 166 years. Now, with just days to go until the start of

    Published 12:30 on 22 May 2017

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    Land Rover help steer British America's Cup Challenge

    It's the direct link between Sir Ben Ainslie and the boat built to bring the America's Cup home; the steering wheel that Ainslie will be holding as he strives to drive Land Rover BAR's America's Cup Class boat to success this summer in Bermuda. And the wheel is a direct result of a long partnership with the team's title and exclusive innovation partner, Land Rover. This remarkable piece of technology has

    Published 07:37 on 3 May 2017

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    Aberdeen Asset Management teams up with Land Rover BAR

    Aberdeen Asset Management teams up with Land Rover BAR Aberdeen Asset Management , the global investment group, has been announced as Performance Partner to Land Rover BAR, the British America's Cup team led by Sir Ben Ainslie. Aberdeen Asset Management announced as Land Rover BAR's Performance Partner. The initial three year partnership with Land Rover

    Published 08:05 on 27 Mar 2017

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    1851 Trust launches new careers module for teachers to support National Careers Week

    In support of National Careers Week (6-11 th March 2017), the 1851 Trust has launched a new careers module on BT STEM Crew in conjunction with Land Rover BAR the British Challenger for the 35th America's Cup. In addition to running educational school visits to the on-site Tech Deck at Land Rover BAR, and organising on the water sailing projects

    Published 15:09 on 9 Mar 2017

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